ABOUT ME
“I am a dedicated Marketing Manager with a proven track record in exceeding sales targets and executing strategic marketing campaigns. With a strong focus on driving business growth through innovative approaches, I excel in maximizing brand awareness and client acquisition.”
“I thrive in dynamic environments, utilizing advanced analytical tools and cross-functional collaboration to achieve exceptional results in marketing and sales.”
EXPERIENCE
June 2024 - August 2024
Sales Specialist
Masters Union
- Achieved 150% of the sales target during training, resulting in a 20% increase in overall sales and receiving commendation from the Sales Director.
- Managed a team of associates to analyze 100+ customer profiles, leading to a 25% increase in conversions through targeted solutions, and developed new sales strategies that reduced the sales cycle by 30%, using Excel and Smartsheet.
- Led strategic planning efforts, increasing lead generation by 40% and generating an additional INR 10 Lakhs in monthly sales revenue by advising student-parents and handling objections.
- Conducted 150+ product demos daily with a 75% success rate, overseeing a team that provided 200+ counseling sessions, achieving a 95% customer satisfaction rate, and contributing to a 15% departmental growth.
December 2023 - March 2024
Marketing Manager
Unlock Ivy
- Developed and executed comprehensive marketing strategies to increase brand awareness and attract prospective students interested in studying abroad, utilizing tools such as Google Analytics and Smartsheet for data analysis and reporting.
- Defined and executed marketing and communication activities according to the marketing plan, increasing opportunities for lead generation and client acquisition.
- Conducted in-depth market research to identify target demographics, market trends, and competitive landscape.
- Established strategic partnerships with educational institutions, travel agencies, and other relevant organizations to expand the firm’s reach and drive client acquisition.
- Collaborated with other teams to promote offerings, aligning with cross-functional teams including admissions, counseling, and finance to ensure synergy in achieving the firm’s goals.
EDUCATION
Jun 2017 - Apr 2020
Bachelor of Science in Hospitality & Hotel Administration
Institute of Hotel Management
During my time at the Institute of Hotel Management in Goa, I pursued a Bachelor of Science in Hospitality & Hotel Administration from June 2017 to April 2020. This foundational education equipped me with comprehensive knowledge across various facets of the hospitality industry, including sales, marketing, and HR. I engaged actively in theoretical studies and practical experiences within diverse hotel departments, fostering a deep understanding of operational dynamics and guest service excellence. Recognized for my dedication and contributions, I completed projects that underscored my commitment to professional growth and practical application of hospitality principles.
October 2024 - March 2026
PGDM ExP (Executive MBA)
Institute of Management Technology Ghaziabad
Yet to Start..
SKILLS
85%
Advance Excel
85%
Tableau
85%
MS - Office
92%
Google Sheets
78%
Power BI
90%
WordPress
87%
Google Docs
87%
Adobe XD
PROJECTS
September 2023
Aakash Digital: Enhancing Efficiency and Sales Performance
Revamped lead conversion and allocation processes, boosting ARPU by 35%
Adjusted AOP and incentives for better efficiency
Slashed lead costs by 36% and lifted app ratings from 3.90 to 4.30
Improved student attendance KPI by 22% and saved 60L monthly
Integrated databases for 5Cr annual savings and led campaigns for 6-8Cr revenue growth
26 June 2018
UMEED A Drop of Hope (NGO)
Dedicated to backing social causes such as food distribution & Covid relief supplies